Kickoffs Are Key in Every Industry

We all know that kickoffs start the game and set the teams up for the next play. The same is true in business. As many companies and organizations kickoff the year with SKOs (sales kickoffs), all-hands meetings, off sites, and leadership events, it’s all designed to set people up for success and to make sure they’re ready win the game.

Kickoff events aren’t just about information. They’re key moments of alignment, motivation, and momentum—clarifying priorities, expectations, and how the work will get done when the pace accelerates. They offer insights into what leaders value and what the vision is for the year.

Showing up prepared, present, and engaged is part of leadership at every level. Listening for themes, connecting strategy to execution, and engaging with others intentionally helps turn kickoff energy into sustained momentum.

At ON Point, we believe that execution is built in everyday behaviors. Kickoff moments invite you to reset focus, reinforce standards, and take ownership for how you will show up when pressure is high and the game is on the line.

The question to ask yourself is simple: What does this moment ask of me—and how will I lead once the kickoff is over?

That answer is what sets the tone for the year ahead.